Former Congressman Rob Simmons’ campaign is pushing a new fundraising widget today, encouraging potential donors to make their online contributions while the campaign keeps score. As of 9:30am on Tuesday, they have raised $28,394 on their way to $50k.
There is no word on when they started keeping score or what the deadline is for raising the target amount. It will be interesting to see how effective this tactic is for the Simmons campaign.
Even more interesting to consider are the reasons that compel individuals to make contributions online. Is it mostly convenience? Is it a compulsive activity spurred by a desire to fit in to a group, an intense belief in a message set, or a personal preference for the candidate?
Let’s take a poll:[poll id=”21″]